Billboard Inventory

RSA Media is the Boston’s largest, locally-owned billboard company. Our outdoor displays are in strategic locations surrounding the Boston market from Logan Airport to points west and the South Shore. RSA Media can give you billboard availabilities and rates for locations on major Boston thoroughfares including the Massachusetts Turnpike, the Southeast Expressway, and the entrance to the Sumner Tunnel from Logan Airport.

We also have billboard availabilities and rates for locations near New England’s two largest sports facilities, Fenway Park in Boston and Gillette Stadium in Walpole/Foxboro. RSA Media’s high level of service to clients will assure you that your outdoor program with be handled with personalized care and will produce the strongest results possible for each unit.

Why billboard advertising costs are worth every penny

  • Outdoor and roadside billboard advertising is impossible to ignore.
  • A billboard campaign builds name recognition quickly.
  • Billboards are cost-effective and reach thousands of people daily.
  • A billboard advertising campaign works for you day and night.
  • Demographic targeting by site is easy with billboards.
  • A billboard can act as a last point of contact before a sale.

When you’re ready to promote your brand message with Massachusetts’ Boston area consumers, call RSA Media at (617) 227-4858 for more information on billboard availabilities and rates.

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RSA Media billboard locations

# Location City Orientation Size Impressions
1 Logan Airport Spectacular East Boston, MA East-facing 19'6" x 48' 186,518
2 I-93/I-95 (Route 128) Tri-Vision Braintree, MA South-facing 14' x 48' 809,280
3 I-93/I-95 (Route 128) Tri-vision Braintree, MA North-facing 14' x 48' 617,898
5 Stoughton Center Tri-vision Stoughton, MA South-facing 12' x 25' 85,947
6 Mass Turnpike, I-90 Spectacular Brighton, MA East-facing 19'6" x 48' 571,244
7 Mass Turnpike, I-90 Spectacular Brighton, MA West-facing 19'6" x 48' 420,327
9 Columbian Street Braintree, MA North-facing 14' x 48' 50,952
12 Southeast Expressway, I-93 Boston, MA South-facing 14' x 42' 671,768
13 Southeast Expressway, I-93 Boston, MA North-facing 14' x 42' 821,980
14 Route 1, Gillette Stadium Walpole, MA North-facing 14' x 48' 108,728
15 Route 1, Gillette Stadium Walpole, MA South-facing 14' x 48' 85,713
16 Mass Turnpike, I-90 Vertacular Boston, MA East-facing 60' x 20' 567,987
17 Route 1, Gillette Stadium, Digital Walpole, MA North-facing 14' x 48' 408,702
18 Route 1, Gillette Stadium, Digital Walpole, MA South-facing 14' x 48' 300,204
19 Mass Turnpike, I-90 Spectacular Auburn, MA West-facing 20' x 60' 1,616,652
20 VFW Parkway, Route 1 Boston, MA South-facing 14' x 48' 111,186
21 VFW Parkway, Route 1 Boston, MA North-facing 14' x 48' 85,477
22 Greater Boston Food, I-93, Digital Boston, MA North-facing 14' x 48' 4,982,436
23 Greater Boston Food, I-93, Digital Boston, MA South-facing 14' x 48' 2,921,448
24 Rose Kennedy Greenway Premier Panel Boston, MA South-facing 14' x 27' 776,332
25 Rose Kennedy Greenway Premier Panel Boston, MA North-facing 14' x 27' 524,998
26 Route 1A East Boston, MA NF 14' x 48' 255,600
27 Route 1A East Boston, MA SF 14’ x 48’ 198,005